In 2025, the province received a total of 720 million tourist visits, an increase of 10.6% year-on-year. Total tourist spending reached 940.65 billion yuan, up 12.6% year-on-year. The province's inbound visitor arrivals increased by 51.2%, and inbound tourist spending grew by 63.2%, with per capita spending at USD 1,182. The province had 5,368 cultural and tourism entities, an increase of 5.3%. Fujian's cultural and tourism industry enjoys evident development advantages.
Upon implementing a digitalization strategy in the cultural industry, Fujian will speed up the development of new cultural enterprises, formats, and consumption patterns, and vigorously develop cultural industries that include a digital culture, film, television, and performing arts. By 2025, we will strive to make the cultural industries account for over six percent of the province’s GDP.
Key Investment Promotion Projects
With a covering area of about 30mu, the project will comprise Lin Yutang Cultural Creation and Technology Experience Hall, Yutang Culture International Exchange Center, DIY Experience Hall, Animation Hall, Food Zone and other function areas. It will become an integrated cultural industrial park for cultural, creative idea and R&D purposes. Estimated investment of RMB 400 million.
Rely on the Maritime Silk Road culture and Minnan culture of the old town as the base to preferentially attract smart tourism, cultural creation, cell phone game, animated game, film and TV production, e-gaming, creative design, music art and other digital and cultural creation projects with an aim to develop a concentration zone of digital and cultural creation industry. Estimated investment of RMB 3 billion.
Rely on Qiloo, Mido and other enterprises for the development of an animation culture industrial park. Estimated investment of RMB 300 million.
Cultural creation, carving art experience, food trading and commerce, art, cultural, homestay and other business modes will be attracted to develop a cultural tourism space focusing on carving arts. Estimated investment of RMB 150 million.
Attract relevant merchants for red culture placement, red atmosphere creation and development and sale of red cultural creative products; develop the project into a red cultural block for development and sale of cultural creative products, artwork display and experience, featured food experience, intangible cultural product display and sale and incubation of cultural creation industry. Estimated investment of RMB 200 million.
The buildings at the earth building street will be renovated and decorated; relevant accommodation, teaching and entertainment facilities and equipment will be furnished; measures will be taken to develop a cultural creation base, research and study base and Internet celebrity live broadcast platform relating to the development, exhibition and warehousing of cultural creative products, including earth building elements and IP. Estimated investment of RMB 150 million.
The reserve lands, Zhuyu Lake, film and TV industrial Park, bay and other resources at the bay region will be availed to turn this base into a weatherproof theme industrial amusement park. Measures will also be taken to further develop it into an integrated project for yacht and sail boat, film and TV, cultural tourism, e-gamming, water amusement park, exhibition and other cultural projects. Estimated investment of RMB 1.5 billion.
The project is located at Cangxia Port of Junshan Area and comprises international sailboat reception center, sailboat sports center building (including athlete apartment building), sailboat aquatic product, star hotel, leisure and entertainment complex, sailboat sports warehouse, rescue center, park roads, plaza and parking lot. Estimated investment of RMB 500 million.
Investment Carrier
Electronics and Information Technology
Green Food
New Materials
Biomedicine
Advanced Equipment Manufacturing
New-Type Metallurgy
New Energy
Green Building Materials and Smart Home Furnishing
Modern Chemical Industry
Modern Textiles, Footwear & Apparel
Financial Industry
Artificial Intelligence & Robotics
Hydrogen Energy & Fuel Cells
New-Type Energy Storage
Low-Altitude Economy
Cultural & Tourism Industry
Logistics Industry
Internet Economy
E-Commerce
Specialty Light Industry
Energy Conservation and Environmental Protection
Optoelectronics Industry
Sixth-Generation Mobile Communications
Martitime High-Tech Industry
Brain Science And Brain-Computer